M2Mi’s M2M Intelligence® platform provides the essential M2M and IoT platform to globally connect, manage, secure and perform in-stream analysis to quickly monetize an organization’s connected assets.
Objective of the Video
Client wanted to highlight M2Mi’s contextual intelligence and security from the base level using lock box technology , thus helping organizations using IoT platform gain actionable insights with high efficiency and security .
How we did it
It was a challenging task , as it was a highly technical video . It involved a lot of research collection of references , videos and understanding the entire IoT platform.
“Simple is always best ,but ,presenting something simple involves a great deal of complex research and work “.
I choose iconography for this video
above diagrams are the initial stages of my ideation , I created them using Photoshop .
After few iterations, I visualized ideas which where simple yet provided a clear understanding of the product . After the storyboard approval from the client , the production started . I work closely (which includes briefing and supervising) with my team of animators and illustrators to make sure everything is implemented as per the plan (storyboard) .
Client was very specific about the colors ,the font and even the icons to be used .
In this video all the icons belong to the same style .
The client was happy with the outcome and I feel so proud to see this video on their
website : http://www.m2mi.com/
I learnt how IoT works .This project unlocked new opportunities to understand and visualize better ideas for similar industry verticals .